2025-04-15

Job Description:

The Channel and Customer Strategy team leads strategic planning and the go-to-market plan for all channels and customers within North America. As the Sr. Manager of Channel and Customer Strategy – Large Store, this role will own the strategy, planning and communication to our National Retail Sales and Zone Sales teams for the fairlife portfolio of dairy based nutrition brands in the Mass and Food channels.

[the_ad id=”29344″]

Job Responsibilities:

• Partner with the National Retail Sales Large Store team to develop customer-specific selling stories with leading edge consumer, shopper and category insights
• Work seamlessly across multiple internal and external functions including Business Intelligence, Brand, Category Commercial, Revenue Growth, Shopper Marketing and Category Strategic Advisory
• Develop a clear segmentation framework for the Large Store channel to identify where to play and how to win, with an emphasis on driving consumer recruitment and profitable growth, through the execution of our Large Store OBPPC roadmap
• Own the Large Store channel and customer commercial strategy for fairlife’s full portfolio of brands working with our most valued retail partners
• Support Joint Business Plans and other strategic meetings by providing analytic and commercial thought leadership support to the sales team
• Deliver against annual and long-term KPI’s including base brand acceleration, successful innovation sell-in and expansion, distribution, share and achieving revenue and profit growth targets
• Lead strategy behind increasing share of visual inventory across fairlife’s full portfolio within the Large Store channel
• Serve as the fairlife subject matter expert and commercial lead on Coca-Cola Pillar Program cross functional planning meetings
• Efficiently prioritize time across all Large Store customers to ensure the fairlife brands’ category selling stories are flawlessly executed, on time, for each respective customer and buyer

Job Requirements:

• Ability to take programs from concept to execution
• Ability to handle ambiguity and work in a fast-paced, entrepreneurial environment
• Bachelor’s Degree in Business or Marketing required; MBA preferred
• Proven ability to develop and implement strategic frameworks for an organization
• 7+ years of experience in Customer Sales, Commercial and/or Category Advisory in a CPG company
• Ability to work independently and collaboratively across cross-functional groups
• Strong project management experience
• Excellent oral and written communication skills
• High proficiency with all Microsoft Office platforms
• Exceptional analytical capabilities utilizing Nielsen, IRI, customer shopper data or similar programs

Job Details:

Company: Coca Cola

Vacancy Type: Full Time

Job Location: Chicago, IL, US

Application Deadline: N/A

[the_ad id=’29345′]

Apply Here

Vacanciesspot.com